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Paris Banh Mi

Paris Banh Mi was expanding their franchise nation-wise. In 2021, their first Ohio branch was opened and was looking to showcase their products in various social medias, requiring photographs and promotional material.

Role

Illustrator
Graphic Design
Illustrator
Product Design

Tool

Photoshop
Illustrator
Wilcom

Sketch and Concepts

To emphasize the agency’s playfulness, they seek a mascot and agency type logo. Using nostalgic cartoons as an inspiration. Rounded shapes gives a friendly impression.

The dynamic bubble typeface took inspiration from the 70s groovy style. To allow the casual look be used for versatile for professional presentation went through process of deduction to fit the modern aesthetic by only giving modest retro size

The dynamic bubble typeface took inspiration from the 70s groovy style. To allow the casual look be used for versatile for professional presentation went through process of deduction to fit the modern aesthetic by only giving modest retro size

Sketch and Concepts

To emphasize the agency’s playfulness, they seek a mascot and agency type logo. Using nostalgic cartoons as an inspiration. Rounded shapes gives a friendly impression.

To emphasize the agency’s playfulness, they seek a mascot and agency type logo. Using nostalgic cartoons as an inspiration. Rounded shapes gives a friendly impression.

To emphasize the agency’s playfulness, they seek a mascot and agency type logo. Using nostalgic cartoons as an inspiration. Rounded shapes gives a friendly impression.